Edward Lewis, from SEO Consultants, is writing an interesting piece on how apparently SEOs are gaming each other. The Sphinn Expose article is available at http://www.seoconsultants.com/sphinn/expose/

We don’t take position on why he took the challenge or how he gathered the data, but we need to respect Lewis for the time and effort he has put into opening this apparent “can of worms”.

If true, his findings show how SEOs allegedly abuse electronic outlets to promote themselves and or their peers.

Of course, there are two sides of a story. It will be interesting to hear the version of the alleged gamers.

For links about this SEO “soap opera”, check http://www.seroundtable.com/archives/017750.html

Again, if true, Lewis’ findings are a blow to the credibility of an industry already plagued with reputation problems and spammers disguised as pseudo experts. 

If true, more than a sad story, it is a disgrace for the ethical sector of the industry.